Volvo's newly appointed Chief Executive Officer Jim Rowan, who is the former CEO of Dyson has recently sat down with the Managing Editor of Automotive News Europe.
In the "Meet the Boss" interview revealed the fact that Rowan is a fervent supporter of electric cars.
If Rowan has what he wants, then the next-generation XC90 SUV or its replacement will earn Volvo acceptance.
Automotive News writes Volvo's electric model will be the start of a transformation towards becoming an entirely electric automaker.
According to Rowan the switch to electric vehicles will be worth it.
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He also believes that, even though a lot of automakers would prefer to take their time when making this transition.
Rowan states that the main issue is to make it obvious that Volvo is an electric-only carmaker.
The electric flagship SUV the company is planning to unveil in the near future is among the main factors in making the transition happen.