Toyota Hits Back At Critics Consumers Set Pace Of Electrification

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On June 15, the Japanese giant said that it needs to offer a variety of car choices for different markets and customers. In addition, it will continue to use fuel cell vehicles.

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To popularize electric cars and plug-in hybrids, Toyota's Chief Technology Officer Masahiko Maeda said during the meeting.

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As part of a response to questions from Danish pension fund AkademikerPension, Toyota also asked to refrain from lobbying against the transition to battery electric vehicles.

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According to Toyota, hybrids still make sense in markets where battery electric vehicles aren't yet ready. Also, the carmaker is exploring green fuels, including hydrogen, for internal combustion engines.

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A compact SUV co-developed with Subaru, Toyota's bZ4X is Toyota's first mass-produced electric vehicle.

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The 2023 Toyota bZ4X starts at $42,000 before delivery, processing, and handling fees of $1,215 and applicable state and federal incentives.

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